Who we are

If you've come to this page, it's to find out more about KnifeLeader.eu and about us. So let's get started!

William et Florent

Florent and William

Our story

Let's start with a few introductions: the two guys in the photo are us. We're the two founders of KnifeLeader.eu. This crazy adventure began in 2009, on the benches of an IT school in the south of France. That's right, over 10 years already! Our dream was to found our own company. So, despite the misgivings of our friends and family, we plunged headlong into our project. Selling kitchen knives... It was a daring move, wasn't it? We set up shop in my parents' garage (William), and launched KnifeLeader.com in 2011 for the French market! Back then, we worked in down jackets in winter, prepared your packages ourselves, and ate cold pizzas. Then, in 2024, we launched KnifeLeader.eu to reach the European market!

Well, as you can imagine, the site has come a long way since its launch, and it's all thanks to our superb team of cutters!

L'équipe

Introducing the team >

Our mission

Whether you're a catering professional, a gourmet with a passion for cooking, experienced or otherwise, or simply a knife enthusiast : you'll always be warmly welcomed here.

Our mission is also to be there for you at all times, to provide you with ultra-personalized advice, by phone, by e-mail, or through our advice sheets, videos, social networks and blog.

At any stage of your order: when you read a description, when you add a product to your basket, at checkout, after you've received your package, when you want to leave a review, or even if you just feel like chatting... KnifeLeader is always there to help you and guarantee a 100% personalized experience!

What you'll find with us

Knives...

At KnifeLeader.eu, you'll find knives, lots of knives, always knives! Whether they're handmade, professional, French, German, Japanese, top-of-the-range or inexpensive... you're bound to find what you're looking for!

On our website, you'll find a mix of the basics and the originals: you'll find the most popular knife brands in the world of cooking, as well as specific and unusual knives, found in very small workshops, such as handcrafted Japanese knives.

The choice of a kitchen knife depends on many factors, such as the manufacturing method, the alloy used in the blade, the bond between blade and handle, the sharpening method, your budget... That's why we've put together a wealth of advice for you in our product sheets, how-to guides and FAQs. Of course, you can also contact our S.S.C. (Super Customer Service) free of charge by phone on 09.72.56.08.32 or by e-mail at hello@knifeleader.eu, and we' ll get back to you with a smile :)